Building blogs of success

My latest article called "Building blogs of success" (I couldn't think of a better title unfortunately) has just been published in Managing Partner Magazine. Although the article is available online you will need to be subscriber of Managing Partner Magazine to be able to read it.

From the introduction to the article "Blogs have proved to be hugely successful in the consumer world, and they are now rapidly being adopted by law firms alongside other Web 2.0 tools to manage knowledge. How can they be used to build relationships with current and existing clients?"

If you have access to Managing Partner Magazine do read it and let me know what you think!