Growing social media projects from the ground up

This is the title of a presentation delivered by Lee Bryant of Headshift and Ruth Ward of Allen & Overy at the 2007 Perfect Information Conference in Bath.

The presentation raises some interesting questions, in particular what is the role of Information Professionals in a world where users are creating, publishing and managing their own information? The answer is that Information Professionals already understand the issues and have the skills to make these tools available to their users. I have a blog post about this in draft form at the moment so watch this space.